Shepper

Designing the future of physical asset checks.

After raising their Series A, Shepper asked us to plan, design and develop a marketing website that would drive customer and gig-worker acquisition, and separate them from the competition.

Taking care of business.

Shepper provides on-demand physical checks, rich data collection and digital reporting. Their service is powered by an international network of  'Shepherds' — Vetted gig workers who carry-out detailed inspections faster and more cost-effectively than traditional maintenance providers. Founded in 2016, Shepper has quickly become one of London's fastest-growing startups, servicing several of the world's leading retail, media and property businesses.
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Our role

  • Brand Application
  • Art Direction
  • Experience Strategy
  • Content Architecture
  • Photo Production
  • Web Design
  • Web Development
Introduction

A new take on marketing.

For businesses that rely on physical assets, Shepper's on-demand checks and digital reports are an entirely new way of working. But as with all things, it can be tricky to explain — especially when addressing seven different business verticals, and their gig workers.

Gellix

Headings

Tiempos Text

Body

Field

RGB 0 195 137

HEX #00C389

Midnight

RGB 40 50 65

HEX #283241

Sunrise

RGB 255 116 141

HEX #FF748D

Wheat

RGB 255 170 70

HEX #FFAA46

Delight

RGB 255 85 63

HEX #FF553F

Stream

RGB 66 145 251

HEX #4291FB

Coast

RGB 20 204 207

HEX #14CCCF

Dusk

RGB 152 87 255

HEX #9857FF

Design

Telling the right story

Getting Shepper's story right meant exploring several site architectures and finding one that truly resonated with their customers and Shepherds (Why Shepper > How it works > Outcomes by industry or Become a Shepherd).
Brand

Meet Sheppy

From the start, Shepper knew they wanted to look, sound and feel unlike any of their corporate competitors. To achieve this, we designed a new visual language grounded in simplicity and charm, along with a series of custom-made photos that used their mascot, Sheppy, to represent the subject and scale of their offering.