Startups, sorted.

01 Masthead

SeedLegals helps founders start companies, raise cash, and hire talent. All without a lawyer. When we met, they were the UK’s largest closer of funding rounds. That was in 2018. We’re still best friends.

What we did

  • Branding
  • Positioning
  • Copywriting
  • Website Design
  • Development
  • Marketing
02 Billboard

The Client

The bright seed of life.

Where many see fruitless ideas, SeedLegals see opportunity. Their goal: automate the legals founders need to grow their business. Loved by tens of thousands of startups and investors, the crew at SeedLegals needed a brand that showed their worth and did their business justice. We waited with open arms.

03 Ipad

The Challenge

They say the perfect triangle doesn’t exist.

SeedLegals had a knack for spotting that next big thing. They just didn’t have the brand to match. Working alongside their founder, Anthony, we put together a strategic framework that connected SeedLegals’ 15+ solutions with three core customer objectives: starting, raising and growing.

04 Photos
05 Tshirt
06 Social

The Brand

Sowing seeds of success.

As SeedLegals helps budding companies sow seeds of growth, we helped SeedLegals find their roots. From its chunky typeface (aptly named Founders Grotesk) to its colourful geometric shapes, the brand is designed to look great everywhere. Whether that’s on a piece of paper or a HD screen.

07 Logo
08 Book
09 Type
10 Billboard
11 Cards

The Website

You asked for conversions.

We shaped the website experience around the hallowed triangle of start-raise-grow. Helping users go from A to B and beyond. Everything from SeedLegals’ simplified product story and resource hub, to their early-stage funding calculator, speaks to attention to detail, legal know-how, and commitment to founder success.

12 Website
13 Menu
14 Inner
15 Menu
16 Ui
17 Demo
18 Ui
19 Phone
With thanks to
Anthony Rose,
the SeedLegals team.