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Unit

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<ul class="p-rich_text_list p-rich_text_list__bullet p-rich_text_list--nested" data-stringify-type="unordered-list" data-list-tree="true" data-indent="0" data-border="0">
<li data-stringify-indent="0" data-stringify-border="0">You’ll be their person on the inside. You’ll be our clients’ key point of contact with our teams, making sure we meet their needs and exceed their expectations.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll roll out the red carpet. You handle onboarding of new clients, and new client setup, including initial meetings, setting up collaboration tools, preparing contracts and work orders, and invoice scheduling.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll grow the business. You’ll identify opportunities to expand our relationships with clients, introducing new services, solutions, or ideas that align with their needs and drive mutual success.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll think ahead. You proactively identify and address any concerns or issues our clients may have, striving to build successful long-term relationships.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll connect the dots. By understanding each client’s goals and challenges, you’ll proactively suggest initiatives that add value and strengthen partnerships.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll be a bridge and a builder. You’re the connection between our clients and teams, fostering clear communication, resolving challenges, and ensuring satisfaction all around.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll keep everyone on the same page. You keep the lines of communication between our clients and our teams open and as clear as a mountain spring, and generally make sure everyone is more or less happy.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll make the trains run on time. You dot the i’s, cross the t’s, coordinate timelines, deliverables, and budgets, ensuring we finish on time and on budget.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ll show the way. You’ll help to lead and mentor a team, providing guidance, support, and coaching to ensure their success.</li>
</ul>

<ul class="p-rich_text_list p-rich_text_list__bullet p-rich_text_list--nested" data-stringify-type="unordered-list" data-list-tree="true" data-indent="0" data-border="0">
<li data-stringify-indent="0" data-stringify-border="0">This isn’t your first rodeo. You’ve worked for a minimum of three years in client services or account management, preferably in the so-called “creative” industry.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’ve got a nose for business. You have a knack for spotting growth opportunities, whether it’s expanding into new services, upselling, or deepening existing partnerships.</li>
<li data-stringify-indent="0" data-stringify-border="0">You talk the talk. You’re great at building rapport and establishing relationships with clients and colleagues. (In other words, you’re kind of charming.)</li>
<li data-stringify-indent="0" data-stringify-border="0">You walk the walk. You’re organised. You have no problem managing multiple projects simultaneously, and prioritising tasks effectively. (In other words, you’re a doer.)</li>
<li data-stringify-indent="0" data-stringify-border="0">You’re solutions-focused. You excel at identifying challenges and finding creative, efficient ways to overcome them, always putting the client first.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’re firm but flexible. You can meet deadlines but also adapt to changing client requirements.</li>
<li data-stringify-indent="0" data-stringify-border="0">You’re not against creative types. Familiarity with design principles and an understanding of the creative process is highly desirable. (And by “highly desirable,” we mean it’s a must.)</li>
<li data-stringify-indent="0" data-stringify-border="0">You know the tools of the trade. You’re proficient in project management tools and Google Suite.</li>
</ul>

Senior Client Services Manager

<ul>
<li>You’re equally at home with all kinds of digital experiences, but you excel in web design and delightful UX.</li>
<li>You’re enthusiastic about tech. Most of our clients are B2B tech companies, so that’s useful.</li>
<li>You’re ambitious, and eager to build something great with us.</li>
<li>You’re not perfect. That’s okay, nobody is. But you’re extremely good at what you do. Your taste is unerring, and your aesthetic is flawless.</li>
<li>You’ve got your act together. You may be a creative spirit, but you dot the i’s, cross the t’s and do what you said you would, when you said you would.</li>
<li>You may not code, but you understand how developers bring your designs to life.</li>
<li>You’re a team player. Together isn’t just a name.</li>
<li>You only wear black. Just kidding, we’re no longer doing that.</li>
</ul>

Design Director

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GitHub

X.com

John Minervini

Content Marketing Lead, Unit

Meet Unit, a brilliant banking-as-a-service platform that lets companies build sophisticated financial solutions right into their own products. Based in New York City and Tel Aviv, with backing from top investors including Insight Partners, Accel, and Better Tomorrow Ventures, Unit came to us in 2021 asking us to help build a brand around their service.

An early-stage startup that wanted to go big, Unit wanted to claim its position as a serious contender in the banking-as-a-service sector. Our task was to evolve their brand, refine their product positioning and communicate their vision for the future of financial services with an effective new website.

Most companies offering banking-as-a-service speak the language of finance. Going against the grain, Unit decided to position itself as the solution for the people who actually build things — startup founders and developers. Logical, clear and utilitarian, Unit’s brand would be about getting things done.

Avoiding the primary blues and greens so popular in fintech, Unit’s color palette signals that something a little different is going on.

Lively mesh gradients serve as a fine metaphor for the flow of money.

A sleek sans serif with features familiar to developers: slightly chunky with flat descenders.

Custom illustrations with thick lines, bold colors, and subtle raster effects.

How to represent a product built to be folded into other digital products? We got around Unit’s cloak of invisibility by showing it in action, in real life, across a variety of use cases and scenarios.

To make life more pleasant for Unit’s marketers, we built their site using Webflow as the backend CMS. Webflow’s component-based architecture makes it easy for the team to build new pages quickly, with plenty of flexibility and no risk of breaking the design.

Absolute unit.

Just add banking.

A sound financial position.

Built to code.

Invisible touch.

Backend to the future.

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Overview

What we did